Salesforce-enabled operating platform supporting HCP engagement, commercial operations, and Customer 360 visibility.
Global pharmaceutical manufacturer operating across 165+ countries, supporting healthcare professionals and commercial teams.
Fragmented HCP data across the commercial environment
Limited data governance across enterprise customer records
Disconnected commercial engagement workflows
Need for a Customer 360 foundation to support scalable visibility and engagement
Improved visibility into HCP data and commercial engagement
Reduced duplicate data across the operating environment
Strengthened analytics and reporting confidence
Enabled a more scalable enterprise engagement model
5-cloud Salesforce environment supporting global pharmaceutical commercial operations.
Data Cloud-enabled Customer 360 foundation.
IQVIA integration supporting connected HCP data workflows.
Enterprise HCP platform operating across 165+ countries.
From AI and CMS work to stronger internal teams, Praxle plugs in where you need strategy, delivery, or long-term capacity.
